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Visitors survey

 

At customer’s request, WES can organize various types of visitors surveys, e.g.:

  • Analysis of profiles, behaviour and preferences of tourists and holidaymakers in general, within certain segments or within the framework of certain tourism destinations and products (e.g. city trips, winter sports holidays, visits of attractions, ...):
    • market size and market penetration,
    • market needs, preferences and potential,
    • name, reputation and image,
    • usage motivations and characteristics (success factors, distribution channels, Internet and new media ...),
    • users' profiles (demographic and socio-economic characteristics, use of media, use of Internet).
  • Customer satisfaction research for destinations and tourism organizations.

For more information, feel free to contact either Rik De Keyser, department head tourism on +32 50 36 71 02 or rik.dekeyser@wes.be or Anne Verhaeghe, on +32 50 36 71 42 or anne.verhaeghe@wes.be, or click here for the contact sheet.

 

 
 
 
  References  

Image survey for the Swiss region of Graubünden

Visitors survey Holiday Fair 2012

Market research in the Flemish art cities (2000 - 2005 - 2011)

Visitors survey Bruggemuseum

Visitors survey in the cities of Leuven and Mechelen

Satisfaction survey among users of the ICE high speed train

Satisfaction survey among participants and parents about their Kazou holidays (youth holidays)